As a guy who's owned a whole string of 3-series and can count 5 BMWs (not kidding) just in the row outside my office window, but is seriously in love with the ATS and CTS, here's my take:
1) Great product will only boost sales if you can get people to the dealer for a test drive. And there is *zero* brand awareness of… » 9/29/14 9:04pm Monday 9:04pm

It's basically all the same nonsensical virtues of the G63 for those who do not (yet) have the scratch for a $150k turbo Panzer. It makes total sense for the brand.

I just test drove the new C400 (by contrast!), and it deserves more attention from enthusiasts than it seems to be getting. 0-60 in 4.6 seconds, and it's… » 9/28/14 4:05am Sunday 4:05am

I stand with him. Give me an Elise S and I shall vanquish a whole autocross full of Boxsters. We shall savor in our ears the lamentations of their IMS shafts and pepper their airdams with the nubbins from our Yokohama A008Rs. » 9/23/14 10:55pm 9/23/14 10:55pm

I'm *from* Chicago. If Chicago were a car it would be some sort of 1970s American personal luxury coupe - big, dirty, and sturdy, with a little cheap bravado and a lot of comfortable biscuit-tufted velour. It would be a great car in which to drink, have sex, and have slow street drag races - not necessarily in that… » 9/23/14 12:07am 9/23/14 12:07am

Shhh! Don't drive up the prices until I've bought one! And yes, they're completely fantastic. If they had the interior fit/finish of last year's Cayman and/or dealers who had an ounce of understanding of how to sell them, Lotus would have shifted 3000 / year and would now be getting acquired by Tata/JLR or by… » 9/22/14 10:28pm 9/22/14 10:28pm

Well said. I'd add that when I'm on track, I'm very aware of the danger, and that drives a level of meditative focus on the driving task that is difficult to achieve any other way. It's actually important to the appeal of the sport for me.

The appeal of risk has limits: For whatever reason, motorcycle racing - street… » 9/22/14 10:24pm 9/22/14 10:24pm

E36 M3. Low 5-second 0-60 time and a 143MPH top end. It's lighter and more flingable than an E46 M3, and the 30k mile service is a few hundred dollars instead of $2000. It has preternaturally communicative steering like an E30 but a multi-link rear suspension like an E46. Unlike all the crap they make now, it runs… » 9/21/14 6:35pm 9/21/14 6:35pm

I'd *love* to know if this car is competitive in Street Mod. On the one hand, lots of power + light weight + short wheelbase = YAY! On the other hand, floppy 1970s unibody + weight out at the ends of the car + antiquarian suspension in a class where WRXs and Civics abound. It somehow feels like it should be a C… » 9/19/14 5:01pm 9/19/14 5:01pm

No, it was vulgar back then, too. Outrageousness was kind of the point - think of it as a Lamborghini done by Ferrari.

I agree with you that the 308 and 288GTO are prettier in pictures, but I still want a Testarossa. Up close, the details are *perfect*. » 9/19/14 12:37am 9/19/14 12:37am

I know several people who have bought surplus-auction city buses, put a toilet in, and re-registered them as RVs. Surprisingly, none of them have turned them into LyftLine cabs...but I suspect this is just a matter of time.

Having driven some Class A motorhomes lately, I will say that they are easier to drive than an… » 9/18/14 8:23pm 9/18/14 8:23pm

I assume the super car makers have some firm data on how their cars actually get used. Is there anything they've told you that you could share? I know the stereotype is that super car owners mostly drive slow and park outside the strip club or whatever, but every time I do a track day there's at least a smattering of… » 9/17/14 9:20pm 9/17/14 9:20pm

The 911 bubble won't pop for quite some time, so why not a 996? The thing is that you can get the whole darn engine replaced for less than the price delta between a 2001-2002 996 and an early 997. Personally I think it gets interesting somewhere below $17,500 - it's neck and neck with an E46 M3 at that price, and… » 9/17/14 6:19pm 9/17/14 6:19pm